JAFFNA STALLIONS
T20 CRICKET
Built for Global Presence
JAFFNA STALLIONS
Microsoft, Adobe, Paytm CEOs to invest in US cricket league - More may follow suit
Just weeks ago, Amazon Prime Video spent huge money to get the rights for Indian territory to stream/telecast cricket from New Zealand. That development confirmed that big tech companies are getting interested in cricket.
And now it seems other tech companies also want a slice of the cricketing pie in some form.
It has emerged that Microsoft CEO Satya Nadella, Paytm founder Vijay Shekhar Sharma and Adobe Systems CEO Shantu Narayen are among the top tech companies' honchos keen to invest in the American T20 league (named Major League Cricket) owned by American Cricket Enterprise (ACE).
SPONSORSHIP OPPORTUNITIES
FOR
STALLIONS T20 CRICKET
Cricket has become one of THE most watched sports on earth. In Sri Lanka the sport benefits from the 3rd largest viewership in the world. The Lanka Premier League (LPL) has 5 teams that the global fanbase celebrate for 2 months straight (in addition to year round celebration).
The Jaffna Stallions enjoy one of the largest and most diverse fan bases in the LPL
FRONT OF JERSEY
• IP RIGHTS
• PLAYER RIGHTS
• TELEVISION BRANDING
• REPRESENTATION
back of jersey
• IP RIGHTS
• PLAYER RIGHTS
• TELEVISION BRANDING
• REPRESENTATION
TOP RIGHT CHEST
LEADING ARM
NON-LEADING ARM
• IP RIGHTS
• PLAYER RIGHTS
• TELEVISION BRANDING
• REPRESENTATION
LEADING HELMET /CAP
• IP RIGHTS
• PLAYER RIGHTS
• TELEVISION BRANDING
• REPRESENTATION
PANTS
• IP RIGHTS
• PLAYER RIGHTS
• TELEVISION BRANDING
• REPRESENTATION
Marketing integration
IP RIGHTS
• Right to use Jaffna Stallions Logo on Brand Communication
• Select player imagery in brand advertising and promotions
PLAYER RIGHTS
• Photo Shoot / Meet & Greet
TV VISIBLE BRANDING
• LED Perimeter Boards
• Toss Representative
• Big Screen branding
• Match Award
• Logo on Dugout Header
• Logo on Dugout seats
REPRESENTATION
• Integration in team website
• Cross Promotion on social media assets
• Co-branded digital content rights
• Any outdoor campaigns, print ads to have brand logo as per the sponsorship hierarchy
Key Numbers
LARGEST VIEWERSHIP IN THE WORLD
1
rd
Sri Lanka’s Premier League (LPL) has 5 teams with a global fanbase and viewership. It’s celebrated year round.
MORE VIEWERS THAN SUPERBOWL
1
X
The sport is massive with 9x more viewership than the Superbowl. Over 1 Billion fans watched India and Pakistan play in the World Cup.
BILLION VIEWS
1
+
With over 5.4 Billion minutes spent viewing in India. Cricket is also breaking gender barriers. as the ICC Women’s T20 WC became the most watched women’s sporting event in history this year.
viewership increase
1
%
For the 2016 T20 WC in viewership increased 114% in India alone. The sport is growing at an exponential rate and brands are scrambling to take part.
Sponsor the Stallions
Please send us a contact request and we will give you the full details of pricing, availability, and process to put your brand on the world's cricket stage.
